Right now I’m daydreaming about a better world.
Nissan LEAF Launch
As lead UX architect I collaborated with Nissan to design a radically different customer journey for the first mass-produced electric car.
Experience map, Customer journey, User research, Sketching, Storyboarding, Storytelling, Interaction design, Flows, eCommerce
Financial SaaS App
As the senior product designer, I ramped up on an intricate, corporate loan application process and evolved it from paper to digital.
Customer modeling, Task analysis, Product design, Information visualization, Visual design, Prototyping, User research, B2B, Design system
Recent Case Studies
Design leadership, Product & Design Strategy, Mobile, Responsive, Product design, Creative direction, Prototyping, User research, Accessibility, Analytics